Is learning Digital Marketing worth it after 30?

First of all, education is or must never be limited, and that applies regardless of age. As mentioned, or sounds obvious, Digital marketing is a relevant role given the rapid growth and the increase in Digital presence of people. The marketing industry, along with the IT sector, is growing exponentially. This creates growth and better opportunities, and a pitch to grow. Deciding to choose a Digital marketing course makes sense with reasons like the key skills you will learn, which are:

• Prioritise performance-driven fields
• Generating leads
• Manage audiences
• Using popular tools like Google Ads, SEO social media

These highlight the fact that tasks or steps are meant to be done and don’t require any professional of a specific age group.

What is the advantage of learning Digital Marketing after 30?

Since you might be convinced that learning Digital marketing is worth it after 30 years of age, in this article, let’s look at some more reasons to convince you further and how it may put you at an advantage in the job market as well as in the role you are already hired for.

1. Prior experience advantage

Since you are 30 or over, you have valuable experience over your peers when you switch to Digital marketing. Your prior industrial exposure is an asset, and it could be utilised while you seek a job. You can take marketing roles in the niche you have already worked in. You are able to offer real-world insights, keep workspace professionalism, and find it easier to communicate with your team. These skills and qualities ease your journey to transition.

2. Numerous entry options

Switching makes sense and is ideal in certain scenarios, such as expanded opportunities, or Digital marketing is the biggest piece of the puzzle from your current profession. Regardless of the opportunities mentioned, you can switch from, or you can also expertise your skills. With these skills or professionals, if you decide to make a Career switch after 30 to Digital marketing. These skills, professions, or entry points to marketing are:

• Writers, including Content marketing and SEO
• UI/UX designers, AD or Social media visual Creatives
• Business-minded individuals or those who work in business, like strategy and planning

3. Minimal learning time and affordable courses

A Diploma in Digital marketing from a top Digital marketing institute like Aviv Digital academy is short from 6 months to a year and comparatively affordable as well. It is cheap compared to professional degrees and are quick job-oriented courses granting skills, growth and attractive pay. It also puts you in good demand. You can break down your learning for easy and prioritise key skills, and effectively learn Digital marketing regardless of age and pick a specific role. These skills are:

• SEO and SEM
• Social Media marketing
• E-mail Marketing
• Google and Meta ads
• Content Marketing

How to career switch after 30 to Digital marketing?

You might be convinced to choose Digital marketing regardless of your age and explore its advantages. Now, take a look at how you can career switch to Digital marketing after 30. These steps, actions or processes are effective and offer a seamless switch, they are:

1. Pick a niche: Picking a niche puts you at an advantage and makes your work life easier, and you can work on tasks which is your strengths.
2. Enrol in a practical course: this helps you upskill and gain expertise on real-world problems, and not theory or just lessons to learn and be unable to apply.
3. Work on real projects: As soon as you finish the course or while you are enrolled in one, prioritise real-world projects. You can claim these opportunities via freelancing, personal branding, internships and contributing to projects.
4. Establish online presence: Use social media platforms like LinkedIn and others if necessary, accompanied by a portfolio to showcase your skills and follow great personalities and popular professionals from your niche or industry.
5. Stay updated: on top of the tips above, always be open to learning and staying informed with trends and tools. Staying updated enhances you as a Digital marketing professional and keeps you relevant and in demand for years.

Final thoughts

Career switch after 30 to digital marketing is never too late and a smart choice. Even if you never worked or started too late, the possibility of growth, learning and expertise within makes it an ideal choice. This brief but comprehensive article convinces you of the benefits and how to switch career or upskill to digital marketing. It comes with both advantages and disadvantages, but the benefits outweigh the cons; therefore, it is a wise decision. Make sure you pick the best Digital marketing institute.

Aviv Digital Academy is one of the leading Digital Marketing Course in Kerala. We offer a wide variety of globally recognized certification programs that include SEO, SEM, SMM, Email Marketing and Inbound Marketing courses. . Our programs provide a comprehensive Guide to digital marketing, ensuring you master essential skills. For more details, Contact us at: +91 8156998844

FAQ

With 200+ institutes offering digital marketing course in Kerala, how can you pick one that actually gets you hired? Shouldn’t we also take a moment to sketch out the right checklist before diving in? Then, let’s get into our article here!

Why Digital Marketing Career Matter Today?

Much investment means more opportunities globally. In a very global sense, the market for the digital marketing industry is at a pace of expansion. In 2023, its market growth was estimated at USD 366.1 billion, which is expected to expand to around  USD 1,310.3 billion (Market.us Scoop) by the year 2033.

Coming to India’s initiative to build a reliable digital economy, the scope for digital marketing has reached newer heights. The major industries that are investing in digital marketing are eCommerce, edtech, consumer durables, automobiles, telecom, pharma, and the list goes on. Thus, digital marketing is more worth of investment for these businesses. 

In a simpler sense, all we have to let you know is that with the reduced over-dependance on traditional marketing, digital marketing has greatly built a foundation for those who are exploring different marketing ideas and strategies. To ensure a confident and secure landing of a job in this industry, it’s time to enrol on a digital marketing course in Kerala. 

According to Indeed, digital marketers are paid a monthly average of ₹17,757, depending on the experience between the fresher and senior level job roles. 

Key Factors To Consider While Joining A Digital Marketing Course

What is the digital marketing course all about? These courses are created specifically to learn the basic skills in digital marketing right from where it has to be. Let’s now discuss the key factors that have more upper hand over the outcome of a digital marketing course. 

1. Course Curriculum

Without a proper curriculum, how can you get enrolled on a digital marketing course in Kerala? You should ensure the course is up to the growing demand of digital marketers. Some of the essential topics that should be covered within a six-month short-term digital marketing course are:-

• Search engine optimization(SEO)
• Social media marketing(SMM)
• Performance marketing
• Email marketing 
• Content marketing 
• Affiliate marketing 
• Google analytics 
• Ecommerce mastery & Automation tools
• WhatsApp marketing 
• AI: Impact and use in Digital Marketing 

Even with all these topics mentioned, there are high chances of imbibing outdated topics like Facebook Ads without AI-powered ads. By imbibing an outdated topic, the curriculum is more likely to lose its credibility to recognise the different digital marketing niches and strategies needed in the ethos like Kerala. 

2. Expertise of Trainers 

Next comes the role of trainers’ expertise in a digital marketing course. With classroom training and internships, courses should be well-designed so that students can reach out to the expert trainers and learn more about the industry. By expert trainers, we mean people who:-

• Are active industry practitioners 
• Have 5+ years of experience 
• Have extensive knowledge and experience of marketing for popular local businesses like tourism, Ayurveda, real estate, etc.

The experts in the digital marketing institutes are also chosen depending on their particular interest and leaning over mentoring and teaching the students who are pretty new to the marketing sphere. In Kerala, digital marketing academies like Aviv Digital Academy, IIDE, and NIIT have specially considered this aspect to provide a better learning experience for the aspirants.  

3. Certifications and Industry Recognition

After completing a digital marketing course, the institutes shall provide a set of industry-recognised certifications along with the course and internship certificates. The industry-recognised digital marketing certifications are highly valuable, promising a student’s credibility as a beginner in digital marketing. 

The industry-recognised certifications include the STED Council Certificate, Google Ads Certificate, Hubspot Certifications, Microsoft Bing Certificate, Facebook Certificate, SEMRush Certificate,  and HP Certificate. 

4. Mode of Learning

Online classes are also a prominent mode of learning for almost every digital marketing course across Kerala. Based on the convenience of students and batch size, even our digital marketing courses in Calicut and Kochi have flexibly managed the mode of learning. With this, the academy can also avail you of every resource in your best interest as a student. It can be providing faculty support, internship, placement guidance, etc. 

5. Placement Assistance & Internship

Internships and placements are a core factor that determines the success of a digital marketing course in Kerala. Other than a marketing gimmick, there are only a few academies that properly provide internships and assistance in getting placed. It might be because of reasons like inexperienced tutors or trainers, outdated topics in the course curriculum, etc, derailing the utmost needs and outcomes for a digital marketing course. 

Internships are mostly about training students and helping students in shaping their practical skills. Thus, students can concentrate on the digital marketing niche they would like to choose in their digital marketing career. Placement assistance, on the other hand, is the helping wing that can excel students while preparing a CV, portfolio as well and other interview skills. 

6. Fees affordabilty

The fee structure of a digital marketing course in Kochi may vary from a digital marketing course in Calicut. The fees are demanded with the allotting of digital or physical resources, as well as the efforts the institutes are trying to implement, so that fees become equivalent to what courses really offer. Generally, the majority of digital marketing courses in Kerala fees starting from ₹25,000. 

7. Course Duration & Intensity

The duration of a digital marketing course in Kerala varies from 4 months to 6 months. Taking a diploma / advanced diploma certification in digital marketing is a more popular course now because of the fine arrangement of the curriculum as well as the bridging of students in an improving pace within six months. It’s not a wonder, but that’s why it’s a job-oriented course, with which academies like Aviv Digital Academy, IIDE and NIIT have availed services ranging from classes and faculty to their internships and placements. 

8. Alumni Network & Reputation

Finally, while choosing a digital marketing academy in a city like Kochi or Calicut, ensure you have the best access to connect with the academy alumni. Often, reputation is not a marketed product, yet the only source to get a strong knowledge on any digital marketing academy are the word-of-mouth opinions of already placed students. 

Benefits of Learning Digital Marketing in Kerala

We are used to referring to the digital marketing landscape as a booming industry with jobs. What most of the digital marketing aspirers don’t realise is that it’s easy to find professionals and industry leaders within Kerala. But solely following them cannot help you diversify your tastes. Instead, it’s also better to search for academies across cities like Kochi, Calicut or Trivandrum. What are the best benefits of learning digital marketing courses in these cities? Let’s figure out then.. 

1. Shape Your Digital Marketing Skills 

Only after a digital marketing course could someone have an in-depth understanding of digital marketing strategies, platforms, and tools for each of the niches like SEO, SMM, PPC, etc. Also, as a job-oriented course, students are exposed to the practical framework, enabling them to work more effectively in producing results for an assigned project. After all, you’re to remain steady with your skills and learn about the competitive edgeness in the marketing landscape. 

2. Countless Job Opportunities

After completing the course, you are officially a digital marketer! Numerous job opportunities are available today, starting from fresher level roles to senior level jobs. As the course serves to be a foundation for a digital marketing career, you can get placed with the help of your institute or start with a fresher or intern roles. You can’t assume or claim that opportunities are not available, but with a clear passion and skills, you can tap into the job opportunities available even in cities like Calicut, Kochi, and Trivandrum. Freelancing is also an option after you can get a good amount of skilled expertise. 

3.  Higher Salary Prospects 

A digital marketing course is a command over choosing the salary options aptly with the right set of skills and experience. It may take time to earn higher salaries right after the course completion, yet it never excludes the prospect of earning higher than what you earn initially. It’s just that the course certification places you afresh on a ladder, and after a while, with gained experience, you can upgrade yourself to a senior role with higher salaries. With this experience, you can negotiate in the interviews and strengthen your interest in the job role with the required salary. 

4. Networking 

Working within this landscape is also about connecting with several professional people and grabbing an opportunity to work with them. Like no other social media platform, LinkedIn has perfectly made the networking space for you. It should be noted that without learning your particular taste and ideas working as a fresher in the digital marketing industry, you just can’t make it a way to connect with other professionals. And starting out with a digital marketing course in Kochi can make your efforts worthwhile. 

5. Entrepreneurship

Speaking of entrepreneurship, it’s the idea that ignites with the people who cannot waste more time to make their path directly to the digital marketing industry. While some turn out to a freelancing career, and even years of experience in different digital marketing niches, there is a chance to expand further as an entrepreneur. 

Comparing Digital Marketing Courses in Different Cities in Kerala 

You can come across popular digital marketing courses in Kerala in different cities like Kochi, Calicut, and Trivandrum. Pursuing such courses in these cities is not just because of jobs luring them there but because of proper guidance and assistance while working in certain niches or fields. Why do cities like Kochi, Calicut and Trivandrum have the best digital marketing academies? Let’s see why!

Kochi is a metropolitan city in Kerala and a hub of digital marketing jobs. Enrolling for a digital marketing course in Kochi can help you get placed in the digital marketing agencies or companies looking for marketing specialists within Kochi. 

Calicut is a popular coastal city in the Malabar region of Kerala, which comes next in the opportunities of digital marketing. With a digital marketing course in Calicut, you can unlock job opportunities in SEO, PPC, SMM, etc. 

As the capital city of Kerala, Trivandrum has also seen a spike in demand for digital marketers in the near years. With a digital marketing course in Trivandrum, you can get similar job opportunities such as cities like Kochi and Calicut. 

How does Aviv Digital Academy stand out among other digital marketing institutes in Kerala?

Aviv Digital Academy is a popular digital marketing academy, and in the recent few years, we have placed 500+ students who had been very passionate about expanding their career into the current market atmosphere. We have also trained and mentored more than 5000+ students while working on live projects and client works. With our promise to train students who are beginners and even professionals, our course particularly caters to the following commitments:-

• Cover important digital marketing topics in depth, which includes SEO, SEM, SMM, PPC, Content marketing, Email marketing, affiliate marketing, etc, with current core fields like AI and graphic designing. 
• Practical hands-on experience through a 1-2 month internship at our parent company, Acodez IT Solutions at Calicut, which is also a popular digital marketing agency in Kerala. 
• Mentorship by the industry leaders within Kerala and beyond. 
• We have rest assured our students on placement assistance, which could help them attend interviews confidently. 

Conclusion

As we conclude, let’s see what you should avoid while choosing a digital marketing institute in Kerala. Falling for a marketing of an academy could be exhausting if they promise you these three: learning everything within 30 days, less practical experience with no client work or live projects, and trainers without any active industry profiles. To choose a suitable digital marketing academy, you should look at more than their marketing intent and also consider the benefits you want to achieve. 

Aviv Digital Academy is one of the leading Digital Marketing Institutes in Kerala. We offer a wide variety of globally recognized certification programs that include SEO, SEM, SMM, Email Marketing and Inbound Marketing courses. For more details, Contact us at: +91 8156998844

FAQs

How the consumer will react if the producer/company does their role of marketing? The question goes on and now we recollect it in this era of digital marketing. To be more specific about data analytics and digital marketing, we have this article to make it clear for you. 

To learn more about the use of analytics in digital marketing, you can also enrol for a digital marketing course in Calicut.

Why do Digital Marketers in Calicut need Data Analytics?

It is quite simple to understand. Traditional marketing failed to consider how not using data has brought up losses in their businesses. The businesses that have invested in traditional marketing had to keep up a large amount of their expenditure for marketing and the leads generated were not known until the actual sales were counted in the first place. 

Digital marketing needs data analytics for this reason. As an analyst or marketer, data analytics can never make you run out of revenue and decide how much expenditure should be allotted to earn expected revenue and leads. 

Now, data has become a core of digital marketing as a small set of data for SEO, SEM, SMM, etc, make an impact in taking new actions and evaluating the point where the analysts went wrong. As a supplement to digital marketing, data analytics constitute a larger portion and it’s inevitable to ignore this fact. 

Role of Data Analytics in Digital Marketing 

As we have already discussed how data analytics is important for digital marketers, let’s now explore the wide role of data analytics in marketing.

1. Data-driven marketing 

It’s not a secret anymore to say that marketing has chosen to lean on data rather than just using budget on any expenses in digital marketing. How consumers behave and how campaigns are working, data analytics are the subject that comes to help. It analyses the set of data that marketers may need and advises them on where to improve and where not to. 

2. Measuring campaign performance 

Aren’t you familiar with key KPIs and performance metrics that are useful in digital marketing? For SEO, SEM, SMM, PPC, email marketing and so on, as an analyst, you can learn how their progress is going and identify the reason why the campaign is generating leads. 

3. Allocating budget and improving ROI

Because of the extensive use of data in digital marketing, budget allocation is considered in accord with its lead generation, ROI and its future. Since then, marketing has aimed at allocating costs that equal their revenue and revive their brand name in the near future. 

4. Targeting the specific audience 

Earlier, not knowing the audience became a barrier to branding. Today, branding has become essential for businesses and marketing only enables it. The data becomes useful even in this scenario as while creating certain campaigns, it is driven towards a certain audience. The demography of the customers essentially helps in this case. 

5. Competitive analysis

As you engage in business, there will be competitors who can share the limelight with your brand. To stay competitive even in the longer run, businesses have to build their expertise and marketing does this for them. To understand in which terms they have to stay competitive, you need to learn the branding of competitors as much as possible with data, to implement any changes if necessary. 

Sources of Data

There are various platforms where you can collect data which can be useful for digital marketing. They can be listed below:-

There are other areas where analytics meet digital marketing activities, such as marketing automation, ecommerce analytics, customer feedback, market research, affiliate marketing etc. 

Scope of Data Analytics in Digital Marketing 

The application of data analytics in digital marketing has taken various forms of analytics since then and now. The trends in digital marketing like personalisation, voice search, AI and chatbots evaluate the ways the brands can communicate to their audience effectively. As a part of marketing, data analytics has aligned with it to create effective marketing strategies.

Let’s discuss some of the scope of data analysis that has been crucial in marketing activities as follows:-

1. Descriptive analytics– used for learning about what the past had been. 
2. Diagnostic analytics– can be of use to analyse why something happened in the past. 
3. Predictive analytics– using statistical methods and machine learning, possible and potent outcomes are forecasted with past data in mind. 
4. Prescriptive analytics– also uses machine learning, and collects data from various sources to evaluate the impact of company activities and customer interactions. 

Essential Skills for a Data Analyst

What are the essential skills needed for a data analyst aimed at engaging in digital marketing? Even digital marketers who are interested in taking themselves a dig deeper with data can attempt to become data analysts. The required skills for a data analyst can be categorised into technical as well as soft skills which are explained below. 

Technical Skills

The technical skills required to become a data analyst under the shade of digital marketing are not compromising. He/she should be:-

• Having excellent knowledge of analytical tools like Google Analytics or Adobe Analytics. 
• Having experience in data analysis and manipulation, particularly using Google/Excel sheets and also SQL.
• Hands-on-experience with any of the data visualisation tools.
• Learnt knowledge of digital marketing niches and tools. 
• Known programming languages like Python & R. 
• A proven expert in data analysis techniques and related skills. 

Soft Skills

A data analyst has to use his/her analytical thinking wisely so that their role can be strictly devoted to digital marketing. If we expand these roles, we can list them down:-

• Problem-solving skills
• Communication
• Creative and Critical Thinking 
• Time management
• Adaptability

Conclusion

As we conclude, let’s summarise the points we have discussed. To start with the article, we have briefly explained the development of marketing since centuries back, and how it has shifted to digital marketing today. We have also explained why digital marketers in Calicut need data analytics in the present period and expect to use it in the future. We have discussed in detail the role of data analytics in digital marketing in common, followed by the data sources and scope of the data analytics. Lastly, you can learn the basic technical and soft skills of a data analyst working in the digital marketing industry. 

Aviv Digital is one of the leading Digital marketing courses in Calicut. We offer a wide variety of globally recognized certification programs that include SEO, SEM, SMM, Email Marketing and Inbound Marketing courses. For more details, Contact us at: +91 8156998844

What are the Outcomes of a Digital Marketing Course?

The digital marketing courses are intended to create young professionals who can make an impact in the marketing industry. For that, digital marketing institutes are much anticipated to provide placement assistance and internships. Learners and institutes often miss the role of scholarships and financial aid in determining the success of a digital marketing course. 

In this article, let’s understand the scope of scholarships and financial aid for digital marketing course in Calicut so that you may get a certain idea of how these have become a core of the course.

Why Do You Need A Scholarship/ Financial Aid?

A digital marketing course duration and fee structure varies from one institute to another. Upon contacting the institute, you can learn about any discounts on fees. However, after enrolling in a digital marketing course, scholarships are necessary to access the resources and receive future assistance. The financial conditions of learners shouldn’t stand by and restrict them from getting what they deserve. Thus, it can be beneficial for talented students who are desiring a valuable journey by opting for digital marketing education and creating innovative thoughts to make it a reality. 

A scholarship amount can be around ₹2,000 to ₹15,000 in India, which can be enough to assist and satisfy a student’s current needs or expenses while pursuing the course. Scholarships are provided by not only the government but also by the private institutions or local academies. 

Types of Scholarships Available 

The scholarships that are available can be different. They can be categorised into the following ones:-

• Merit-based scholarships are for rewarding candidates with academic excellence. 
• Need-based scholarships are particularly for students with low-income backgrounds and support them financially in their academics. 
• Specialized scholarships are offered by private institutions or digital marketing centres. 
• Corporate-sponsored scholarships are provided by companies to nurture their future talents. 

Govt Scholarships & Financial Aid Programmes

The financial aid from the government is based purely on a particular criterion regarding age, gender, annual income, community, marks in graduation, etc. Only the fulfilment of specific criteria can allow for access to apply for scholarships. 

You may have heard of the National Scholarship Portal(NSP), which provides scholarships for the higher scorers in +2 and college. There are central-sponsored and state-sponsored schemes, which you can find in this portal and apply if their requirements meet your needs. 

Institutional Scholarships & Discounts 

Apart from the government schemes, you can check out various private scholarships, including those from prominent organisations like Reliance, Bharti Airtel and so on. Other scholarships for pursuing digital marketing include:-

1. IIDE(Indian Institute of Digital Education) Scholarship

Launched by the Indian Institute of Digital Education, the scholarship benefits amounts from Rs. 5000 to Rs. 80000. Their digital marketing courses such as MBA-Level Post Graduation Programme in Digital Marketing, Online Digital Marketing Course with Certifications, Short-Term Certification Courses in Digital Marketing, they aim at providing digital marketing skills from scratch. To apply for this scholarship, a candidate must be attending their institute.

2. Vikash Deep Foundation Scholarship for Digital Marketing Course 

Vikash Deep Foundation is another popular organisation providing scholarships to academically well-performing students. Digital marketing courses are more expensive these days, and this foundation has been very welcomed in admitting students to digital marketing courses and assisting them financially and academically. They are committed to providing at least 70% of the course fee and the rest has to be borne by the candidates. You can check out the scholarship details on their official website.

3.NRDC Social Media Internship

 NRDC offers internships for students who want to learn digital marketing. The chosen interns will have a stipend of Rs. 3000. The candidates are required to have a qualification in Mass Communication or Digital Marketing. On the website, there is a register option where you can apply. Here are some of the details regarding the internship.

4. upGrade Vidya Shakti Scholarship

This scholarship is the one for women, for encouraging them to learn and find employment opportunities. Being not only a digital marketing scholarship, women can use the scholarship for their best interests. You can find the details of the application and criteria on their website. 

5. NIIT Digital Marketing Scholarship

NIIT has a scholarship for graduates and undergraduate students. The scholarship started in 2019 as the “Bhavishya Jyoti Scholarship”, stresses empowering the new generation with possible skills and knowledge, thereby creating a set of professionals in the near future. To know more, you can read this article. 

In addition to these scholarships, digital marketing institutes also offer discounts on the courses after understanding the learners’ pain points. To make fee payments easier and more affordable, instalments are allowed. 

Let’s Find Scholarships and Financial Aid!

We may need platforms or websites to find one among the lakhs of scholarships. You can search for them in online resources(ScholarshipsIndia, Buddy4Study and govt; education portals), and ask people working at educational institutions and govt; agencies. Besides these chances, you can also try networking with industry professionals and alumni. 

Tips For Applying for Scholarships

To apply for a scholarship, we have to be considerate about certain things. These things become essential for its approval, and let’s list them before we miss them out. 

1. Having a Good Academics

Digital marketing is a career-oriented field that, without providing a strong academic record in it, could derail a scholarship’s objective. 

2. Build a Strong Portfolio

A portfolio is a document that can add value to the skills earned and projects you’ve worked on. A strong presentation of every element of your portfolio could be of help while assessing your profile by the scholarship authorities. 

3. Write Compelling Essays

By not forgetting scholarships are essential to achieve your goals, you have to write and present your passion for digital marketing in an essay if possible. This can be done if asked to try otherwise to follow a persuasive tone. 

4. Submit Before the Due Date

Every application has to be submitted on a fixed date, and the applications shouldn’t be kept idle and wait for uploading on the last date. This is a crucial step that shouldn’t be missed just after preparing yourself for the whole process. 

Conclusion

In this article, we have explained the importance of a digital marketing scholarship in terms of course outcomes. We have also covered the types of scholarships each student should be aware of and briefly mentioned the government as well as institutional scholarships. You can find some of the useful websites or platforms to search for scholarships. Additionally, you can also follow some of the tips for filling out an application for a scholarship. 

Aviv Digital is one of the leading Digital marketing courses in Calicut. We offer a wide variety of globally recognized certification programs that include SEO, SEM, SMM, Email Marketing and Inbound Marketing courses. For more details, Contact us at: +91 815699884

About Work From Home Jobs

During the Corona pandemic, people had to work within four walls of their house.  Thus, employees were offered internet access, and gradually, online jobs became much more prominent among the employees and, later on, the younger graduates. Such jobs now also provide benefits like provident funds, health insurance, and even leave. 

Requirements of Work From Home Jobs

There is no need to relocate to one location for work-from-home jobs, which require you to work at your pace as you work in an office framework. This can also help you avoid the extra costs you have to maintain in a relocated city. Even though some companies can provide internet access at their expense, some of them might also ask us to take it for work. You also have to check the type of job roles and in which background the candidates are employed so that you can prepare accordingly. 

Opportunities for Women in Work From Home Jobs

Work-from-home jobs are an opportunity for women of every age group. Today, women can be seen working online for a company while balancing their household work. The concept of the housewife has also assimilated women’s earning capacity, making them believe in their potential as working women. Yet, for professional jobs, skills and educational knowledge also turn out to be valuable. When switching to an online job, experience also matters, and the majority of employers also look upon this. 

Popular Work From Home Job Roles 

Let’s move on to exploring some of the known work from home job roles women can look forward to taking on among them. There are certain work from home jobs for women in particular, and let’s discuss them below:-

1. Content Writers

Content writing can be a better career option for women who feel better at writing and in other writing skills like proofreading and editing. Fields like finance, education, health, marketing, journalism, etc., need writers to narrate different topics, which can help them maintain their expertise. It is a known field among youngsters and, in particular, women. 

A person with a bachelor’s in English, Communication, or any other related field can try applying for these jobs. Due to the effort and time required, content writing is preferred to work from home rather than on-site.

Some companies also offer such opportunities to people with at least one year of experience as content writers. The salary of content writers in India can vary from Rs. 15,000 to Rs. 1 lakh. 

2. Digital Marketers

Digital marketing can be the next option, specifically for those who are in search of work from home jobs for women. There are several job roles within digital marketing, such as website optimisation, social media handling, email marketing, affiliate marketing, performance marketing, etc., which are popular. 

The major requirement for these jobs is that the candidate has an internship in digital marketing from any company or has completed a digital marketing course from any reputed academy. Even though most companies don’t ask for a degree as a qualification, it’s in the best interest of women to complete their degrees. 

3. Graphic Designers

Graphic design is another major field suitable for women. Designers have the same tasks and responsibilities as content writers, but the main difference is that they must make any content format visually appealing. There are several types of visual content that can serve different purposes for businesses and companies. As businesses have identified the increased use and importance of visual content, they are looking forward to hiring potent designers. 

A graphic designer in India can expect a salary of around Rs 12,000 to Rs 35,000. If you have a degree in graphic design or completed any design course after college, you may have made the best choice and eased the process of finding a job.  This job role also promises to work from home. 

4. Online Tutors

Teaching has gained new momentum, especially after the 2020s. With the online mode of classes, teaching has opened doors to all those women who desire to teach, and in the process, they get an opportunity to learn as times change. Online tutoring mostly applies to skill-based courses and not to school or college levels. 

You may have heard of tutoring sessions for popular languages like English, French, German, Japanese, Russian, etc. These courses help people who intend to improve their language, specifically when looking for a specific job or courses in a new city or country. 

Other popular online courses include digital marketing, coding, social sciences, and various topics, and they are designed for people to learn. Thus, academies are in search of better teachers who are confident in their ability to tutor interactively and have experience in the subject they intend to teach. 

5. Academic Counsellors 

As counselling has become a core part of a course curriculum, educational institutes and agencies are in a hurry to find the right academic counsellor. An academic counsellor has several responsibilities, like taking sessions with students, understanding their concerns, and making the authorities aware of the students’ issues. It is preferred for a woman to take this position because students can feel very much connected to those counsellors who can at least help them map out their talents or skills. Thus, students can get the courage to solve any hindrances in their present and future. 

Challenges For Women 

We generally know women face challenges in an office environment and work from home jobs. While some are strong and dedicated to finding jobs and working well at their pace, the rest of them insist on remaining jobless or working in an office environment. It’s not only about empowerment here; it may be due to reasons like choosing personal reasons over reality. Thus, women tend to find fewer work-from-home jobs, even when we live in an era of empowerment. 

Conclusion

We have discussed major job roles a woman may seek, including work-from-home jobs. As we conclude, we have shared our insights into work from jobs, their significance and challenges for women. We have also found certain aspects of such jobs in detail in this article.

Aviv Digital is one of the leading Digital marketing course in calicut we also offer Digital marketing course in Kochi. We offer a wide variety of globally recognized certification programs that include SEO, SEM, SMM, Email Marketing and Inbound Marketing courses. For more details, Contact us at: +91 8156998844

This includes creating, launching, monitoring campaigns and making necessary changes to improve performance. The candidates should have a strong understanding of Google Ads and PPC Advertising. 

Digital marketing jobs have been replacing other advertising methods with the rising influence of technology. The research of leading media company Magna Global says the Indian digital advertising industry is expected to grow at a rate of 13.9% in 2024. 

Job responsibilities of Google Ads Specialist

The core responsibilities of a Google Ads specialist can be broadly categorized into three main areas: campaign management, performance analytics and staying up to date with effective collaborations. 

• Create and launch new campaigns with specific goals, target audiences, budgets and bidding strategies. Campaign managers strategically select from appropriate campaign types based on business objectives.

• Manage and optimize existing campaigns by aligning them to the latest trends and relevance. This involves monitoring campaign performance, analyzing data, editing ad copy, and other settings to improve results.

• Identify relevant keywords that customers will likely search to ensure the campaigns reach the right audience.

• Monitor key metrics like impressions, clicks, conversions, cost per click and return on investment to understand the effectiveness of campaigns.

• Regularly present performance reports to stakeholders, including insights, recommendations and justifications for budget allocations.

• Collaborate with SEO specialists, web developers, content creates and other marketing professionals to ensure effectiveness of marketing strategies

These are the core responsibilities of a Google ads specialist, and they can vary depending on the company, industry, and campaign goals. However, understanding core areas will give you a general idea of what this role requires.

Qualifications of Google Ads Specialist

Focusing on developing core skills and knowledge can take you to your first job. However, having a good combination of education, experience, and skills helps you for a smooth journey in your career. While a bachelors is not mandatory in the career of a Google Ads specialist, it can help you understand the foundation of marketing principles necessary for career growth.

Google Skill Shop courses offered by Google cover all aspects of the curriculum, from the basics to advanced campaign management. Try to gain primary experience in PPC campaigns on platforms like Google and Microsoft. 

Certification in related fields like digital analytics or conversion optimization can strengthen your profile and demonstrate your commitment to professional development. 

Essential Skills of Google Ads Specialist 

When it comes to being a successful Google Ads specialist, some definite skills stand out from the rest. These skills are the foundation for managing effective campaigns and driving results.

• In-depth understanding of the Google ads platform, including campaign structure, ad types, targeting options and bidding strategies. 

• Ability to analyze campaign data ( impressions, clicks, conversions, etc ) to identify trends, solve issues, and measure performance. 

• Skill in setting and managing campaign budgets and optimizing bids for maximum return on investment.

• Ability to communicate clearly and effectively is essential for career growth. Creating clear and concise reports to communicate campaign performance and updates is part of the daily work of Google ads specialists. 
• Knowledge of effectively targeting audiences with respect to demographic, geographic, and psychographic groups in ad campaigns.

• Understanding SEO principles can provide a more productive approach to Google ads, although both of them are not directly related.

Career Path

A Google ads specialist begins his career as a PPC analyst and gets promoted to team leader in the company. Following the career map and continuously updating your skills can carve out a successful and fulfilling career as a Google ads expert.

PPC Specialist

PPC specialist is the entry level post in this career, and you will work under experienced professionals, managing small campaigns, learning the platform basics and gaining hands-on experience. Try to focus on mastering the Google ads platform, campaign management basics, and related things.

Google Ads Specialist

As you gain experience and expertise, you can get promoted to a Google ads specialist role. You will be provided with opportunities to manage larger campaigns, take on more responsibility and potentially lead smaller teams. You can specialize in one of the specific campaigns types for your future growth.

Team Lead/Manager

Once you are an experienced professional with an excellent portfolio, you can climb the ladder to become a team lead or manager. You can lead and mentor junior specialists, manage large scale campaigns, and contribute to the overall marketing strategy.

Besides working in agencies and in-house teams, you can manage to get freelance work in a borderless job market. Focusing on building networks and developing strong client relations would help you get potential projects.

Salary

The salary of a Google Ads specialist in India depends on several factors, like 

location, industry and company size. It is always recommended to research specific job postings and negotiate your salary based on your skills and job experience.

Based on data from various job boards and salary comparison websites, the following three cities offer highest salaries for Google ads specialists in India

1. Bangalore 
2. Mumbai
3. Delhi

Entry-level positions normally receive lower salaries, while senior specialists with experience can expect much higher salaries. As per the latest statistics, PPC specialists in India normally receive 3,80,871 per annum. Mid-level positions like Google ads specialist receive INR 4 Lakh to 9 lakhs per year. Senior positions can earn between 4 lakh and 14 lakh per annum. 

E-commerce, IT, and finance industries tend to pay higher salaries for Google ads specialists. Additional skills and certifications in relevant areas like analytics or conversion optimization can improve your salary potential.

Employers

Google ads specialists are in high demand across various industries and companies. Here is a breakdown of some of the most common employers

Digital Marketing Agencies

These agencies offer a diverse environment of clients and projects, allowing beginners to gain experience in various campaign types. Most ad specialists work in digital marketing agencies as of the current employment trends. 

In-house marketing Teams 

Most of the companies, especially larger ones with higher advertising budgets maintain dedicated marketing teams. They hire Google ads specialists to manage their paid search campaigns.

E-commerce companies

Since Google ads play a crucial role in driving traffic and conversions, e-commerce platforms can’t compromise in hiring Google ads specialists. E-commerce giants like Myntra, Lenskart and Bigbasket have regular openings for Google ad positions

Application Instructions 

                     Submit your resume and cover letter

Create a resume that showcases your experience, skills and knowledge in Google ads. Include relevant keywords from the job description to grab the attention of application tracking systems

                      Online application

Online job portals and professional networks like Linked In are great ways to reach out to recruiters. Use these gateways to find apt career opportunities and upload your resume and cover letter directly.

                      Portfolio

Create a portfolio, including samples showcasing your previous projects and campaigns and providing necessary links to them. 

                     Prepare for Interviews

Research about your employer and their industry to share your mutual missions and goals. Ask yourself the question, “Why should they hire me?” yourself in different stages of preparation.

                      Stay in touch with recruiters

Send a thank you mail after each interview to show up your enthusiasm. Contact the hiring manager if you haven’t heard from them within a time period. 

Wind Up

Google Ads specialist is a secure career that job seekers can trust on. We are aware of the rapid shift in marketing trends from traditional digital media to online marketing in recent decades. Keeping up with updates in the industry and being relevant is essential in the modern job market.  The journey of any successful career begins with applying for your first job and learning from your mistakes. 

Aviv Digital is one of the leading Digital marketing course in calicut. We offer a wide variety of globally recognized certification programs that include SEO, SEM, SMM, Email Marketing and Inbound Marketing courses. For more details, Contact us at: +91 8156998844

We have been witnessing how traditional marketing is overtaken by new marketing methods through digital channels. The need for skilled professionals in the industry to navigate this change promises job security and competitive salaries. Get information about future growth and salary expectations of digital marketing careers in the context of Calicut from below.

SEO Specialist

SEO specialists manage ranking of websites through content optimisation, keyword research, and link building processes. They collaborate with content creators to ensure website content is SEO friendly and aligns with keyword strategies. The future for SEO specialists is promising, with ongoing demand for skilled professionals to manage search engine algorithms and strategies

Salaries and job opportunities for SEO specialists vary with location, company size and industry. Calicut offers the best salary packages for digital marketing roles along with Eranakulam and Kochi. The salaries of different levels of position are given below 

Entry Level – Approximately INR 1.8 lakhs – 3 lakhs per annum.

Mid Level –  Around INR 3 lakhs – 6 lakhs per annum.

Senior level –  Typically INR 6 lakhs – 12 lakhs per annum

Social Media Marketer 

A social media manager manages clients’ online presence by developing effective social media strategies. Their responsibilities include developing engaging content, community management, monitoring latest trends and team coordination. 

Social media management demands creativity, flexibility, and understanding of human behaviour. The growing influence of social media in daily life attracts businesses to social media marketing. The following list shows salaries earned by social media marketers in different positions in their career 

Social Media Coordinator: Approximately INR 2 lakhs – 4 lakhs per annum.

Social Media Specialist: Around INR 4 lakhs – 8 lakhs per annum.

Social Media Manager: Typically INR 8 lakhs – 15 lakhs per annum

Content Marketer 

Content marketing managers craft various content for clients, identify the target audiences,  and plan content calendars. The content spans various formats, from blog posts and website copy to social media posts. They collaborate with writers, editors and designers to ensure brand consistency in content production.

The entry level skills needed for content marketing are writing and editing skills, learning SEO basics, and assisting content creation and scheduling. The senior level roles deal with managing content teams and budgets, developing content strategies that align with business goals and optimizing content performance. The salaries of these positions are 

Junior Content Marketer: Approximately INR 3 lakhs – 5 lakhs per annum.

Content Marketing Specialist : Around INR 5 lakhs – 10 lakhs per annum.

Content Marketing Manager: Typically INR 10 lakhs – 20 lakhs+ per annum

Pay Per Click Analyst  

PPC analysts craft and manage PPC campaigns on platforms like Google, Meta, and Bing ads. Analysts have to manage campaign budgets strategically, set bids for keywords, and adjust expenditures based on performance data. Individuals with skills in analytics, strategic thinking, and data driven decision making can opt for PPC for career growth.

The improvements in AI, voice search technologies and advanced analytics open up new opportunities for PPC careers. Explore the salary options for PPC analysts below

Junior PPC Analyst: Approximately INR 2.5 lakhs – 4 lakhs per annum.

Senior PPC Analyst: Around INR 4 lakhs – 7 lakhs per annum.

Head of PPC: Typically INR 7 lakhs – 12 lakhs+ per annum.

Digital Marketer

Digital Marketer is a strategic role that oversees all aspects of the client’s online presence. Knowledge of core concepts of SEO, paid advertising, and analytics is essential for handling these roles. Senior level candidates must be expert in executing marketing strategies, managing budgets, and analysing performance data.

As the rise of digital marketing firms continues in Kerala, experienced and skilled professionals can start looking for various positions. The approximate income of different posts are 

Digital Marketing Coordinator: 4 – 6 lakhs per year

Digital Marketing Specialist: 5 – 7 lakhs per year

Digital Marketing Manager: 8 – 10 lakhs per year

E-Mail Marketer 

Email marketing play a crucial role in bringing brand awareness and customer engagement by sending relevant emails to large numbers of customers. They should master email marketing tools, writing, and design skills to assist with campaign executions. Email marketers enjoy competitive salaries with their experience, expertise and complexities of marketing campaigns. Improvements in AI have brought hyper-personalized email experiences to improve marketing campaigns. Check out the salary packages of email marketers below

Email Marketing Coordinator: Approximately INR 2.5 lakhs – 4 lakhs per annum.

Email Marketing Specialist: Around INR 4 lakhs – 7 lakhs per annum.

Email Marketing Manager: Typically INR 7 lakhs – 12 lakhs+ per annum.

Opportunities and salaries of Freelance digital marketing 

Freelance digital marketing is an independent practice of leveraging your skills with clients on a contractual basis through online platforms. Unlike traditional employment, freelancers manage their projects, schedules and payments themselves. Freelancing income varies with different factors like platform, specialisation, and track record. The AHREF research shows that 10% of digital marketers work through freelance platforms, 40% on in-house teams of corporate companies, and the rest, 50% with agencies. You can also avail of local freelance marketing projects through connections. An approximate income revolves around 

Entry-level: $25-$50 per hour

Mid-level: $50-$100 per hour

Senior-level: $100-$200+ per hour

Project-based: $1,000-$10,000+ per project (Based on experience)

Key Factors Influencing Digital Marketing Salary in Calicut

Several factors influence the salary of digital marketing professionals, including skills, industry, location, etc. 

Experience 

Entry-level positions in digital marketing agencies typically have lower salaries when compared to mid and advanced levels. Focusing on building skills, gaining real world experience, and showcasing your potential helps to improve your career prospects quickly

Skills and Specializations

You can specialize in one of any skills, from SEO, SEM, content marketing, and social media management. Combining a specific area with a broader knowledge of other disciplines makes you a versatile and valuable asset to your employer

Industry and Company Size

The industry and company size you choose to work in significantly affect your earning potential. The study between different in-house teams shows the IT sector keeps a salary range of 5-9 lakhs per annum, the finance sector provides 5.5 to 10 lakhs, and healthcare has 4-7.5 lakhs. Choose according to your interest and growth spectrum masters in your career growth.

Location

Location affects the price tag for your skills and career opportunities. Metro cities with major corporations and tech giants can naturally provide higher salaries. The exposure and working experience can vary depending on your dedication. The potential for small cities can’t be underestimated; they offer a lower cost of living with safe and attractive salaries.

Building a Digital Marketing career in Calicut

Digital marketing has become an unavoidable part of business growth in Calicut, irrespective of the size of businesses. This has resulted in the booming of new institutes along the major locations in the city. The lack of opportunities after traditional courses attracts students to join in job promising diploma courses.

‘What, Why, and How’ of beginning a digital marketing career in Calicut 

The above-mentioned data is the right answer for why someone should choose digital marketing as their career. A new study by Magna Global, a leading media and intelligence company, shows digital marketing is expected to grow by 11.4% in India in 2024. Indian digital market turnover crossed 1.1 trillion with a growth rate of 11.8%. With digital marketing booming at these rates, investing in a course equips you for a prospective career in future.

Developing your skill set is the first step in your career, so don’t hesitate to start out with the right institutes providing digital marketing courses. Keep networking and building connections throughout your career. Connections matter in this competitive world; use professional platforms like Linked In to find top digital marketers in your area.

Try not to forget importance of Internships during the course period and freelance in the beginning stage of your career. End of the day, everything you do ‘extra’ matters in your job portfolio.

Aviv Digital is one of the leading Digital marketing course in calicut. We offer a wide variety of globally recognized certification programs that include SEO, SEM, SMM, Email Marketing and Inbound Marketing courses. For more details, Contact us at: +91 8156998844

Calicut, a city in Kerala, has established itself as an emerging IT hub in Kerala with two cyber parks, Govt. Cyberpark, and UL Cyberpark (co-operative sector). There are over 100 companies and over 3,000 professionals employed in these cyberparks.
This Malabar coast of Calicut (also known as Kozhikode) had been a favourable destination for traders for centuries. This is because of its proximity to coastal areas and other major trade destinations in India. Today, Calicut stands as one of the major destinations for tourism, education, IT, and healthcare fields. Its connectivity to major ports and airports, proximity to major cities like Kochi, Bangalore, and Chennai, facilitates the transfer of goods and makes it easy for people to commute. These are some of the features that contribute to making Calicut a favourable hub for companies and businesses. Explore your perfect job opportunities in Calicut with our guide.

Booming industries and lucrative career choices in Calicut

Some rapidly evolving sectors in Calicut are IT, Tourism and hospitality, healthcare, manufacturing, and education. These industries offer several rewarding career options.

IT Industry

The flourishing IT industry in Calicut offers a handful of opportunities in this sector for those people with in-demand skills. Cyberparks, along with other start-ups and companies, offer diverse opportunities for those seeking a career in the IT field.

Tourism and Hospitality

Calicut is a city with a rich history, culture, and food. This Malabar coast is one of the major tourist destinations in Kerala. Tourists from around the world visit this city to revisit the age-old culture and historical artefacts of Calicut. Tourism and hospitality is a major industry that provides various job opportunities.

Healthcare

Calicut has an efficient healthcare system with hospitals, medical colleges and clinics. The healthcare field offers diverse job opportunities. In addition to Doctors, nurses, therapists, pharmacists and counsellors, healthcare offers varied career opportunities in administration, hygiene, public health, research and development.

Education

Calicut has a distinguished education system. Calicut has several prestigious schools, colleges, and universities. There is an NIT and IIM located in Calicut. There are several career opportunities linked to the educational system, such as teachers, administrative staff, research scholars, librarians, language trainers, educational consultants, etc.


We have handpicked a few careers that offer diverse opportunities within these industries in Calicut. Let’s dive deep into these exciting careers:

Digital Marketing

Digital marketing is a blooming field, and it is in vogue right now. Digital marketing is the practice of using digital media to promote your business or products. With more than half the world’s population using social media, there is no better way to showcase your products and services to the world. Digital marketing is the best and fastest way to advertise or sell your products or services online. Digital marketing is a highly sought-after career with a great pay scale. 

In Calicut, you can find a plethora of opportunities in this field. With a substantial increase in the number of companies and businesses opening their branches in Calicut, there is a high demand for digital marketers to promote their business on social media. There are several digital marketing agencies in the city which offer complete digital marketing solutions to companies. If you complete a digital marketing course in Calicut, you can get jobs in these areas. Some of the job titles a digital marketer can hold are listed below.

A digital marketing specialist in Calicut earns up to ₹ 5.2 Lakhs per annum. This data is subject to change based on one’s experience and employer.

There are several courses that train you to be a digital marketer. You can opt for an undergraduate degree in digital marketing, or you can select a short-term digital marketing course in Calicut, like the one offered by Aviv Digital, Both options will offer you a rewarding career in the field, as it is rapidly growing with numerous employment opportunities.

Top Digital Marketing Institute in Calicut

Aviv Digital Academy – An award-winning No.1 dedicated institute in Kerala run by a digital agency

Software Engineer

Calicut offers several opportunities for software engineers. Software engineer develops and maintains software applications. To become a software engineer, you need a minimum requirement of a four-year bachelor’s degree in Computer science.
Calicut has many IT companies which open up diverse career opportunities for software engineers. Cyberparks in Calicut alone offer a wide range of opportunities for software engineers. This is one of the most popular and well-paid jobs you will get in the IT field. A multitude of career paths awaits a software engineer, such as;

The average salary range of a software engineer in Calicut is between ₹1.5 Lakhs to ₹7.4 Lakhs. This data varies according to one’s experience level and employer.

UI/UX Designer

A User Interface/User Experience (UI/UX) Designer works with website design. Often used interchangeably, these are two distinct terms. A UI designer focuses on designing the part of the website that the users interact with, and the UX Designer works on providing a better user experience while the audience interacts with the website. Every business and company needs its own website, and thus, UI/UX designers are in high demand. It is really important to ensure the website is user-friendly and meets the users’ needs. A UI/UX designer ensures that the website contents reach the users in an engaging way. UI/UX designers play an important role in website design as they can catch audience engagement and attention to the website.
UI/UX designer is a highly sought-after job in Calicut. Most companies are in need of UI/UX designers.

There are more job titles other than UI/UX designer in this career field. Here are some of them:

You can train to be a UI/UX designer through short-term UI UX Design Course in Calicut. If you are looking for a similar course in Calicut, you can check out the UI UX Design Course in Calicut with an internship at Aviv Digital Academy.

A UI/UX designer in Calicut earns a salary between ₹1.5 Lakhs to ₹9.0 Lakhs.

Hotel management

Hotel management is related to the management of lodging facilities like hotels and resorts and managing guests. In addition to lodging, guest service, and food and beverage also comes under hotel management. Calicut is one of the major tourist destinations in Kerala, and a lot of tourists visit the city. Calicut is also famous for its culinary delights, and there are many restaurants in the city. This offers many opportunities for hotel management graduates in the hospitality field in Calicut. Event management and catering are also areas where hotel management graduates work. A Bachelor’s in hotel management is a three-year course. Here are some of the job profiles in the hospitality field:

A hotel manager earns up to ₹14.8 Lakhs in Calicut. This can vary according to the experience, job title, and employer.

Sales and Marketing

Sales and Marketing career is aimed at promoting the products and services of a company. Marketing plays an important role in promoting and generating revenue for a business. The sales and marketing team keeps a connection with customers and clients. Communication, and creative and analytical thinking are important skills needed to outshine in a marketing career. In Calicut, you’ll find many opportunities in this field. This is a high-paying job as you often get incentives for your sales. Calicut has a lot of start-ups and companies that recruit a lot of people for their sales and marketing force. This city has a lot of ed-tech firms that hire a huge team to carry their sales. You’ll find a lot of rewarding career opportunities after a marketing degree. Calicut is also home to one of the IIMs, India’s top management school. A marketing graduate finds many rewarding career opportunities and there are also strong chances for career advancement. Given below are job titles that you can pursue after a marketing degree.

A Sales and marketing manager earns a salary range between ₹2 lakhs to ₹15.9 lakhs per year. This data can vary according to the seniority level, experience, and employer.

Media and journalism

Journalism is another field that offers plenty of opportunities. A career in journalism gives you an opportunity to connect with the world and make your voice heard. Calicut has made significant contributions to the history of Indian press development. The city has several media companies and publishing houses. With the advent of digital media, there are numerous opportunities in the field. You will normally require an undergraduate degree in media and journalism or a diploma in journalism like the ones offered by Calicut Press Club to land a job in the media. You’ll find opportunities in print media, digital media, and publishing houses. Here are some careers you can explore in the media ad journalism industry;

The salary of a journalist starts from ₹1.6 Lakhs per annum.

Where to look for jobs in Calicut?

You can find Calicut jobs in popular job portals like Naukri, Indeed, Linkedin, etc. IT-related job opportunities in Calicut can be found on the official websites and social media pages of Cyberparks and CafIT (Calicut Forum for IT (CafIT), formed by the IT professionals of Calicut, is a non-profit organisation started with an aim to bring together the IT companies in Calicut and their services under a single roof.

Why Calicut?

Calicut offers good living conditions. It has good hospitals and transportation facilities. Also, the reasonable cost of living makes Calicut a better city to work and live in. In addition, it has a rich culinary history. Calicut offers a wonderful experience to the people. Also, the number of booming start-ups indicates that the city is a favourable spot for entrepreneurs to start a business.

Aviv Digital is one of the leading Digital marketing course in calicut. We offer a wide variety of globally recognized certification programs that include SEO, SEM, SMM, Email Marketing and Inbound Marketing courses. For more details, Contact us at: +91 8156998844

Digital Marketing

This course is for creative souls who keeps up with the latest social media trends. Advertising is the most important part of businesses and is required to market anything effectively. Digital marketing is advertising through the digital media.
The digital advertising industry is expected to reach a market size of over half a trillion Indian rupees by 2024. With this growth, you will have a plethora of opportunities in this field.
A common misconception about choosing this field is that you will get a job only in the technical field. But the truth is that you can land a job even in the healthcare field. You can work in hospitals, clinics, and any health care services to advertise the health care services. You will also conduct digital media campaigns to spread awareness about the health and health care systems to the public. This role can be rewarding and challenges you to learn and grow constantly.

Course details and syllabus outline of Digital Marketing

There are short-term courses for digital marketing that can be completed in 6 months.
A digital marketing course aims to teach you SEO, SEM, Marketing Analysis, Social Media Marketing, Branding, Internet marketing, and Content Marketing skills.

Course Requirements.
A 12th-grade pass is the minimum educational requirement for the digital marketing course.

Future career opportunities.

A job-oriented course in digital marketing can place you as a digital marketing manager, SEM Manager, SEO Specialist, Social Media and Content Manager, and many more.

A digital marketer earns an average salary of ₹4.6 lakhs per annum. This can vary with one’s experience, working city and employer.

Top Digital Marketing Institute in India
Aviv Digital – Get the Best Digital Marketing Course in Calicut

Bachelor of Pharmacy.

Bachelor of Pharmacy (B.Pharm) is a popular professional course in the healthcare field that can pave the way for a rewarding career. Choosing this course after 12th bio maths will open a wide range of opportunities for you. A career in Pharmacy not only offers jobs at hospitals and drug stores, but also related to drug manufacture and testing. This programme gives you an understanding of drug composition, synthesis, its effect on the body, side effects, etc. There are endless opportunities for a registered pharmacist.

Course details of B. Pharm.
Bachelor of Pharmacy is a 4-year course and the entry is based on both merit as well as entrance exams.

Syllabus outline
The important subjects included in the syllabus are Pharmaceutics, Pharmacology, Human Anatomy and Physiology, Biochemistry, and Pathophysiology.

Admission process
National-level and State-level entrance examinations are conducted annually to select the students. Some of the important B. Pharm entrance tests, their conducting authority, and links to the sites are listed below.

Course Requirements

Students who have cleared 12th science (Physics, Chemistry, Mathematics and Biology) with a minimum of 50% marks are eligible for applying to the course.

Future career options

After a B. Pharm., you can get a license and be a registered pharmacist. This allows you to dispense medicines and also set up a drug store. You can work in hospitals and also in the manufacture of drugs. After B. Pharm., you can pursue higher studies in the same field by taking an M. Pharm.

There is also a professional doctoral degree, Pharm D. (Doctor of Pharmacy), that you can take up directly after class 12th or after completing B. Pharm. It is a six-year professional doctoral degree.

The average salary for a Pharmacist in India is around ₹47,000 per month. This can vary according to one’s experience, city, and employer.

Top Pharmacy Institutes in India

• National Institute of Pharmaceutical Education and Research Hyderabad 
• Jamia Hamdard University, New Delhi 
• BITS Pilani, Rajasthan 
• JSS College of Pharmacy, Ooty 
• Institute of Chemical Technology, Mumbai  
• National Institute of Pharmaceutical Education and Research(NIPER), Mohali  
• JSS College of Pharmacy, Mysore 
• Panjab University, Punjab 
• Manipal College of Pharmaceutical Sciences 
• Amrita Vishwa Vidyapeetham 

Click Here to get a list of the Pharmacy Colleges in India based on the Ministry of Education’s NIRF ranking.

Forensic Science

Have you ever been intrigued by the detective novels and movies watched as a child? Ever wondered how to solve mysteries like the cool detective you saw in movies and novels? This course is for the brave and curious minds. 

Forensic specialists work closely at crime scenes and in fact they are the first to investigate a crime scene. It is a method of collecting, examining, and evaluating physical evidence using scientific principles to support legal proceedings and solve cases. This is a specialised field and there is a high demand for forensic specialists.

They use techniques such as DNA, Fingerprint, and Blood analysis to extract information about a crime scene and use these evidences to support the legal proceedings. A Forensic specialist works alongside the police and the law. They help make sure no innocents are punished, and no culprit are escaped. This professional course in forensic science provides you a challenging and rewarding career option as you contribute to promoting a better criminal justice system in the country.

Course Details

B.Sc. in Forensic Science is a three-year course, and admission is based on both Merit and Entrance.

Course Requirements

Students who have cleared 12th bio-maths (Physics, Chemistry, Mathematics and Biology) with a minimum of 50% marks are eligible for applying to the course. 

Admission process
Entrance exams are conducted for selection by various universities to the Forensic Science Undergraduate course.. Admissions can also be based on the merit. Here are the list of some of the entrance exams.

Future Career Opportunities
The course offers you job opportunities in both the public and private sectors. Government agencies such as the Central Bureau of Investigation, Information Bureau, Intelligence Bureau, police, or defence sector hire Forensic experts. They also work for private investigators and legal firms.

Some of the job profiles that a forensic expert holds are given below.

• Analytical chemist
• Biomedical scientist
• Crime scene investigator
• Detective
• Forensic scientist
• Scientific laboratory technician
• Toxicologist
• Forensic computer analyst
• Forensic Expert
• Drug Analyst
• Crime Laboratory Analyst
• Clinical Forensic Medical Experts
• Forensic auditor

The average salary of a forensic specialist is over ₹9 lakhs per annum. This can vary according to your experience in the field.

Top Forensic Science Institutes in India

• Lok Nayak Jayaprakash Narayan National Institute of Criminology and Forensic Science, Delhi
• Institute of Forensic Science, Mumbai
• Gujarat Forensic Sciences University, Gandhinagar
• IFS Education Department, Pune
• OU – Osmania University, Hyderabad
• Dr. Harisingh Gour Vishwavidyalaya, Sagar
• BU – Bundelkhand University, Jhansi
• Dr Bhimrao Ambedkar University, Agra
• University of Madras – UNOM

Bachelor of Technology (B. Tech)

B.Tech is the most popular course that students take-up after completion of 12th Science. B.Tech is a professional course on technology and engineering. When you get admitted to an Engineering graduate course, you will have a variety of specialisations to choose from. Rather than choosing anything for the sake of studying, it is wise to choose a specialisation that fits your interest. An engineer can design and create innovative technologies in various fields from day-to-day life things to rockets and space vehicles that travel to the future. The aim of the course is to equip the students with skills and hands-on experience in the field of their specialization. B.Tech offers specialization in various fields. Computer science, civil, chemical, mechanical, aerospace, petroleum, robotics, marine engineering are some of the specializations available. Among these, computer science is the most sought after nowadays.

Course Details

B.Tech is normally a four-year graduate course. Due to the huge demand for this professional course, a large number of engineering colleges have been established in the last 10 to 20 years. Admission to these courses is based on the merit system and entrance-based system.

Course Requirements
Students who have cleared 12th science (Physics, Chemistry, Mathematics) can apply to the course.

Outline of the syllabus
The syllabus can vary according to the specalization and college eventhough, these are some of the core subjects taught in basically any specialisation. They are; Mathematics, Physics, Chemistry, English, Programming, Mechanics, Electrical Technology, Engineering Drawing and Graphics, Data Structures, etc.

Admission process
After completion of 12th grade, you will have to take an entrance examination in order to get admission in engineering courses. Some of the main national ans state level  entrance examinations conducted throughout India are given below.

Future career opportunities
A plethora of opportunities awaits a B.Tech graduate both in private and public sector.
Some of the popular public sector firms that hire engineers are BHEL, HPCL, BPCL, LIC, Coal India, Hindustan Copper Limited, DRDO, ONGC, GAIL, NALCO, etc.

B.Tech is a professional degree and you can choose your area of interest to major in within b tech course. There are a variety of specialisations to choose from such as;

Artificial Intelligence (AI) and Machine Learning (ML) are popular options among the courses listed here. If you are in search of a secure job with a high profile, you might want to consider these courses. Integration of AI and ML in almost every field will result in an increase in job opportunities. According to the reports, by 2027, AI and ML specialist jobs are expected to grow by 40 percent. In addition, engineering courses specialised in renewable energy, agriculture, and robotics are also good choices for a secure job in the future.

Now lets talk about the salary, according to various sources, the salary can range anywhere between ₹1 lakh to above ₹80 lakh per annum. This is a rough estimate and varies according to your chosen specialisation, college, company, and city.

Doing a Master’s and Doctoral degree after B.Tech is an option to enhance your knowledge in the field and to upgrade your career. You can prepare for the GATE exam for an M. tech after completing an Undergraduate degree in Engineering.

Top Engineering Colleges in India

• Indian Institute Of Technology, Madras
• Indian Institute Of Technology, Bombay
• Indian Institute Of Technology, Kharagpur
• Indian Institute Of Technology, Delhi
• Indian Institute Of Technology, Kanpur
• Indian Institute Of Technology, Roorkee
• Indian Institute Of Technology, Hyderabad
• Indian Institute Of Technology, Gandhinagar
• Indian Institute Of Technology, Ropar-Rupnagar
• Indian Institute Of Technology, Patna
• Indian Institute Of Technology, North Guwahati
• National Institute Of Technology, Tiruchirappalli
• Vellore Institute Of Technology
• Indian Institute Of Technology (Banaras Hindu University), Varanasi
• Sardar Vallabhbhai National Institute Of Technology
• Indian Institute Of Technology, Indore
• Birla Institute Of Technology

Click here to get a list of the Engineering Colleges in India based on the Ministry of Education’s NIRF ranking.

Bachelor of Architecture (B.Arch)

Architects are the masterminds behind the wonderful structures that transform the cityscape. They contribute in various stages of construction from panning to building houses, schools, hospitals, shopping malls, public spaces, etc. This degree is suitable for someone passionate about creating structures. A Bachelor of Architecture (B.Arch) degree trains you in planning, designing and constructing buildings and structures. It provides theoretical and practical knowledge on the fundamentals of designing a plan to create houses, buildings and structures. An architect should be creative and think analytically to build picture-perfect and practical structures.

Course Details

This is typically a 5 years course. Several entrance exams are conducted at the national and state levels to test your eligibility to get admitted to a B.Arch course.

Syllabus Outline
The syllabus outline for the course consists of Architectural Design, Visual Arts and Basic Design, Building Construction, Theory of Structures, Urban Design, Environmental Studies, Professional Practice, Architectural Drawing and Graphics, Building Sciences, and Computer Applications for Architecture.

Admission Details

Given below are the details of some of the important entrance exams at the National and State level for admission to the Bachelor of Architecture course.

Course Requirements

Completion of 12th grade with Physics, Chemistry, and Mathematics is mandatory.

Future Career Opportunities

After the course completion, various offers await you at the private and government sectors. Here are some of the job profiles you can get after the B. Arch course.

• Architect
• Architectural Assistant
• Interior Designer
• Architecture Engineer
• Architecture Designer
• Landscape Architect
• Building Contractor
• Project Assistant Manager

An architect in India earns a salary range of ₹ 2.2 Lakhs to ₹ 40.0 Lakhs

After an undergraduate degree in Architecture, you can pursue further education to expand your knowledge and skills. Master of Architecture (M.Arch), Master of Science in Architectural Engineering (M.S. ArchE), Master of Design in Industrial Design, Master of Urban Design, Doctor of Philosophy (Ph.D.) in Architecture, etc. are a few of the prominent higher studies options.

Top Architecture Schools in India

• IIT-Roorkee, Uttarakhand
• IIT-Kharagpur, West Bengal
• School of planning and Architecture, New Delhi
• Sir J J College of Architecture-Mumbai
• Birla Institute of Technology, Pilani, Rajasthan
• Chandigarh College of Architecture, Chandigarh
• CEPT, Ahmedabad
• School of Planning and Architecture, Bhopal
• Jamia Milia Islamia-New Delhi
• MSU, Baroda
• Anna University, Chennai
• Department of Architecture, NIT Tiruchirappalli
• Visvesvaraya National Institute of Technology, Nagpur
• National Institute of Technology, Hamirpur
• College of Engineering, Trivandrum

Click here to get a list of the Architecture Schools in India based on the Ministry of Education’s NIRF ranking.

MBBS

MBBS (Bachelor of Medicine, Bachelor of Surgery) is considered one of the prestigious and is one of the highly sought after professional course after 12th grade. To become a licenced medical practitioner, you need to have an MBBS degree. It provides a theoretical and practical understanding of human anatomy. The course trains you about various diseases, and medicines and also preps you to perform diagnosis and surgery. An MBBS degree offers you a very rewarding career in the medical field and you get to contribute to the health and well being of the humanity.

Course details
This is typically a 5 years course. Several entrance exams are conducted at the national and state levels to test your eligibility to get admitted to an MBBS course.

Syllabus outline
The outline of the syllabus includes subjects such as Anatomy, Biochemistry, Pathology, Microbiology, Pharmacology, Physiology, Dermatology and Venereology, General Surgery, Community Medicine, Orthopaedics, Obstetrics and Gynecology, Paediatrics etc.

Admission details
The admission to MBBS is based on the NEET entrance exam conducted on a national level. The marks scored in the NEET entrance exam determine your MBBS dream.
NEET Official Website – https://neet.nta.nic.in/

NTA conducts NEET and this score is also used to determine the entry into couses in the medical field other than MBBS such as;

• BDS (Bachelor of Dental Surgery)
• BAMS (Bachelor of Ayurvedic Medicine & Surgery)
• BHMS (Bachelor of Homeopathic Medicine & Surgery)
• BVSc & AH (Bachelor of Veterinary Sciences & Animal Husbandry)
• BNYS (Bachelor of Naturopathy & Yogic Sciences)
• BUMS (Bachelor of Unani Medicine & Surgery)
• BSMS (Bachelor of Siddha Medicine & Surgery).
  

Course requirements
The basic requirement for an MBBS degree is completing 12th science with Physics, Chemistry, and Biology as the core subjects.

Future Career Opportunities
You can land a job in the private and public sector after completing the course and some job profiles for an MBBS graduate are General Physician, Medical Researchers, Medical Officer, Medical Writer, and Medical Education.

The average annual salary for a beginner can be around ₹ 6.6 Lakhs, which can vary depending on the hospital or city you are in. The salary differs according to the experience and the place of employment. It can go over ₹1 cr according to experience and talent.

After MBBS you can choose pursue further studies based on your field of interest. NEET PG or INI-CET exams are required to do MD, which is the postgraduate degree after completing MBBS. This is where you can choose your specialisations like, pediatrics, oncology, general medicine, gynaecology, etc.


Top Medical Colleges in India

• All India Institute of Medical Sciences, Delhi
• Post Graduate Institute of Medical Education and Research, Chandigarh
• Christian Medical College, Vellore
• National Institute of Mental Health & Neuro Sciences, Bangalore
• Jawaharlal Institute of Post Graduate Medical Education & Research, Puducherry
• Amrita Vishwa Vidyapeetham, Coimbatore
• Sanjay Gandhi Postgraduate Institute of Medical Sciences, Lucknow
• Banaras Hindu University, Varanas
• Kasturba Medical College, Manipal
• Sree Chitra Tirunal Institute for Medical Sciences and Technology, Thiruvananthapuram

Click here to get a list of Medical Colleges in India based on the Ministry of Education’s NIRF ranking.

Physiotherapy

Physiotherapy is a paramedical course. This course provides several opportunities in India and abroad. A physiotherapist is responsible for treating patients with mobility issues. With this course, you get a profound understanding of the theoretical and practical aspects of treatments and exercises to treat a patient. They help people resolve issues like pain, locomotion and other physical difficulties by administering exercise and therapy.

Course details
Bachelor of Physiotherapy (BPT) is a 4-year undergraduate course and the admission to the course is mainly based on merit of 12th grade. There are entrance exams conducted by certain colleges for admission to the course. Details of some of the entrance exams are listed below.

Syllabus outline
Anatomy, Biomechanics, Physiology, Physiotherapy, Pathology, Electrotherapy, Microbiology, and Microbiology are some of the subjects included in the course.

Admission details
Some of the entrance exam conducted for entry into BPT (Bachelor of Physiotherapy Course) are

Course requirements
12th science pass with Physics, Chemistry and Biology as the main subjects are the educational requirement for the course.

Future Career Opportunities
After completing the BPT course, you’ll have a lot of opportunities in India and abroad. Some of the job titles related to the course are,

• Physiotherapist
• Sports therapist
• Exercise physiologist
• Osteopath
• Personal trainer

Top Colleges in India offering Physiotherapy courses.

• Pandit Deendayal Upadhyaya National Institute for Persons with Physical Disabilities, New Delhi
• IMS BHU – Institute of Medical Sciences Banaras Hindu University
• PGIMER Chandigarh – Postgraduate Institute of Medical Education and Research
• SDM College of Physiotherapy, Dharwad
• NIEPMD Chennai – National Institute for Empowerment of Persons with Multiple Disabilities
• Sri Ramachandra Institute of Higher Education and Research, Chennai
• St John’s National Academy of Health Sciences, Bangalore
• Sanjay Gandhi Institute of Trauma and Orthopaedic, Bangalore
• St Johns Medical College, Bangalore
• BITS Institute of Physiotherapy, Vadodara

Click Here to get a list of the Physiotherapy Colleges in India according to the ranking.

Nursing

Nursing is a discipline in healthcare where you get to work alongside physicians to treat people. Nurses take care of the patients’ needs like administering medicines, monitoring vitals, providing pre and post-surgery care, etc. They work alongside other healthcare professionals and ensure patients receive quality care and support. Like any other health care professional, a nurse needs to be compassionate and have empathy towards the patients. B.Sc. Nursing is a worthwhile professional choice for the capability it has to bring changes in the lives of people.

Course details
This is a 4-year undergraduate course and the admission to the course is based on merit and entrance.

Syllabus outline
Physiology, biochemistry, anatomy, Microbiology, Pharmacology, Nursing Foundation, Pathology, Medical surgical nursing, public health nursing, etc. are some of the subjects covered in B.Sc. Nursing.

Admission details

Course requirements
12th science pass with Physics, Chemistry and Biology as the main subjects are the educational requirement to be eligible for admission in the course.

Future Career Opportunities
Nurses have a lot of opportunities in the healthcare field. 

• Clinical Nurse Specialist
• Nurse Researcher
• Clinical Nurse Specialist
• Staff Nurse

After B.Sc. Nursing, you get jobs that pays upto ₹14.5 Lakhs per annum. This can vary in accordance with the experience and employer.


Top Nursing Colleges in India

• College of Nursing, St. Stephen’s Hospital
• College of Nursing, Christian Medical College
• College of Nursing, Tata Main Hospital
• P G College of Nursing
• College of Nursing, Christian Medical College & Hospital
• St. John’s College of Nursing
• Holy Family Hospital College of Nursing
• Bishop’s College of Nursing

Click Here to get a list of the Nursing Colleges in India according to the ranking.

Data Analytics

Data analytics is a popular career option for those looking for secure job opportunities. It is one of the jobs predicted to grow quickly in the coming years. A data analyst collects and analyzes data to create strategies and decisions to help businesses. They use various systems and software to analyze huge data sets. Data analysts are popular roles in various industries.

Course details

Various colleges offer degree-level courses in Data analysis. You can also find short-term certificate courses in data analysis. However, most short-term courses require you to have completed a degree.

Syllabus outline

Statistics, Machine Learning, Data visualisation, data structures and algorithms, statistical analysis, data collection, etc., are some of the subjects taught in this course.

Course Requirements

Future Career Opportunities

After a data analysis course, you can get employed in various industries and popular multinational companies. Here are the job titles you get;

• Data Analyst
• Data Engineer
• Data Scientist
• Marketing Analyst
• Business intelligence Analyst
• Systems Analyst
• Database Administrator
• Data Architect
• Healthcare Analyst
• Machine Learning Engineer
• Data Specialist
• Quantitative Analyst

The average base pay for a data analyst role is ₹7 Lakhs per annum. This can vary depending on experience and employer. 

Colleges Offering Data Analysis Course

• Presidency College, Bangalore
• VIT Vellore
• NIT Trichy
• IIT Patna
• Christ University, Bangalore

Only a few of the best courses after 12th bio maths are listed here. Before enrolling in any course, ensure always to check if the skills required for the course align with your interests. Always follow your heart and choose a path that excites you.

AvivDigital is the top-ranked digital marketing institutes kerala that provides the best online and offline courses to every digital marketing aspirant, including freshers, professionals, and entrepreneurs.. We have one of the leading Digital marketing course calicut. We offer a wide variety of globally recognized certification programs that include SEO, SEM, SMM, Email Marketing and Inbound Marketing courses. For more details, Contact us at: +91 8156998844

With the ever-blooming tech industry, a plethora of opportunities are awaiting IT students. Technology is a part of the future, and one cannot go wrong in choosing a career path in this eternal field.  Various IT courses provide you with a job that is stable and rewarding. Also, these jobs open up a wide range of possibilities and give you a work-life balance. But you might be wondering which computer course is best for a job. We have handpicked some of the best IT courses that provide you with career-oriented, rewarding jobs.

Let’s look at some of the best courses for IT jobs.

1. UI/UX Design Course

If you are someone who is passionate about design and has a creative outlook on real-life problems, then this course is for you.

Some websites appeal more to the audience for their ease of use and creative designs. A UI/UX designer creates user-friendly and aesthetically appealing websites. Let’s have a look at what these mean.

UI/UX is often used interchangeably as a single entity, but both have different meanings. UI(User Interface) refers to the part of the website or product which the users interact with, like the images, animations, buttons, menus, text, design, etc. UX (User Experience) means the user experience when interacting with the website or product. A UX designer ensures that the website provides the users with better accessibility to the website and its contents.

Why should I choose a UI/UX design course?

With the rise in stores and businesses going online, the demand for UI/UX Designers is also on the rise. Websites have become the face of companies and stores, and it is important to make them visually pleasing and comprehensible to the users. As a UI/UX designer, you’ll get to create user-centric website designs that hook the audience to the website. By choosing this course, you’ll get the opportunity to help connect businesses with users and contribute to the success of online businesses. Being a certified UI/UX designer is an asset that will land you in high-paying jobs.

Insight into UI/UX Design Course

You can do this course online or offline with beginner to advanced levels of classes. Wireframing, Prototyping, Information Architecture, User Research, Usability testing, and Designing tools are some areas you’ll get trained in under this course.

The salary range for UI/UX designer jobs in India is between ₹2 lakhs – ₹13 lakhs.

Job titles of a UI/UX designer

• UX Designer
• Web Designer
• UX Analyst
• UI Designer
• UX Architect
• UX Writers
• UI Engineer
  

Enrol now for the UI/UX design course at Aviv Digital Academy

2. Full Stack Development Course

A full-stack developer is like an all-rounder in web development. They are responsible for the front-end development and back-end development. The front end is the part of the website that users interact with, and the back end is the website’s server side. Full-stack developers design, develop and maintain a website’s front-end and back-end.

As a full-stack developer, you must have a broad knowledge of various design aspects of the user interface, coding languages, database management, and server systems.

Why should I choose a Full-stack Development course?

If you are passionate about developing websites and interested in coding languages, then a full-stack development course is the right fit. If you are looking for a high-demand and high-paying job, this is one of the best courses in the IT field. With this course, you can land a top-tier web development job. A full-stack developer has extensive knowledge of front-end and back-end terminologies, making it easy to work on various projects. This flexibility opens up various career options. A full-stack developer will stay updated on the latest trends and have project and database management skills.

Insight into Full-stack Development Course

The course for a full-stack developer will train you in various programming languages like HTML, Java, Python, SQL, Styling languages like CSS, and other aspects of programming, such as object-oriented programming and DOM Manipulation.

Full Stack developer salary in India is between ₹2 lakhs – ₹16 lakhs.

Job titles of a full-stack developer

• Full Stack Engineer
• Web Developer
• Full Stack Software Engineer
• Full Stack Architect
• Front-End Web Developer
• Web Designer
• Web Analyst
• Technical Consultant

Enrol now for the Full Stack developer course at Aviv Digital Academy. 

3. Digital Marketing Course

While browsing across social media or web pages, you might have noticed different ads. This is the new way of marketing. Digital marketing means advertising using electronic media. A good digital marketing strategy is important to help your business grow and grab the attention of the audience.

Nowadays, people spend too much time on the internet, and the best way to reach out to the audience is through the internet. Digital marketers use social media, websites, search engines, apps, and emails to market a product or service. Digital marketing is one of the most popular and best course for IT jobs.

Why should I choose a Digital Marketing course?

As of October 2023, there are 5.3 billion internet users worldwide, which is 65% of the World Population. With more than half of the world’s population on the Internet, the best way to market any business is through Internet marketing. Companies hire digital marketing agencies to promote their businesses. Therefore, the demand for digital marketers is increasing rapidly. Digital marketing is instrumental in the growth of any business. Small businesses to big MNCs are seeking experienced digital marketers. Apart from working in MNC and digital marketing agency, you can also work as a freelance digital marketer. An experienced digital marketer is in high demand and could make a fortune out of the job.

Insight into Digital Marketing Course

SEO, SEM, Social Media and Content Marketing, Marketing Analytics, and Branding are topics covered in a digital marketing course. It is also necessary to stay updated on the latest social media trends to create compelling marketing campaigns.

The salary range for Digital Marketing jobs in India is between ₹1 lakhs – ₹9 lakhs.

Job titles of Digital Marketing Course

• Digital Marketing Manager
• SEM Manager
• SEO Specialist
• Social Media and Content Manager
• Social Media Marketing
• Digital Marketing Analyst
• CHIEF Marketing Officer
• Content Marketing

Enrol now for Digital Marketing courses at Aviv Digital 

4. Data Science Course

A Data Scientist is a highly sought-after job in the IT field as they are significant in improving the business. Data science involves researching and analysing data to gather profound information about an organisation using various tools and methods. This is followed by a report regarding factors affecting the sales or growth of the organisation. Data science is instrumental in evaluating and boosting the performance of an organisation by suggesting actions for improvement.

A data science project involves four main stages – Collection of Data, Data Organisation, Data Analysis, and Presentation of the final report. Data Scientists use Machine Learning, AI, and programming languages such as R and Python to analyse the data.

Why should I choose a Data Science course?

As we already said, data science is one of the highly in-demand jobs. According to the US Bureau of Labor Statistics, careers in Data Science are expected to have a 35% growth in 2022-2032, which is way faster than the average jobs. As a data scientist, you not only help the businesses to grow but also help analyse data and publish reports on broad subjects such as health care, thereby contributing to the greater good. This field also encourages you to learn and stay up-to-date with the latest technological trends. And the cherry on top, this is one of the high-paying jobs.

Insight into Data Science Course

You’ll learn topics such as Business Intelligence, Machine Learning, Data Manipulation, Statistics, Probability, database management systems, Natural Language Processing (NLP), and programming languages like Python and R.

The salary range for data science jobs in India is between ₹3.6 lakhs – ₹25 lakhs.

Data Science Job Titles

• Data Scientist
• Data Analyst
• Data Engineer
• Data Architect
• Business Analyst
• Database Administrator

Enrol now for Data Science courses at IntelliPaat. 

5. Generative AI Course

Generative AI is currently progressing industry within artificial intelligence. Its applications are equipped with easing and automating content creation, taking initiatives for personalized marketing, creating realistic data for training AI models, assisting in drug discoveries, and enhancing customer experiences. They are also handy for use in tasks like code generation, designing, and improving educational needs. As the potential for Generative AI is likely to rise in the coming years, businesses and tech industries are looking for someone who can assist them in leveraging it. 

Why should I choose a Generative AI course? 

Integrating AI into creative and operational processes is most likely to be possible with Generative AI. It could be highly useful when the needs are like creating quality content that is essential, or further applications on turning marketing strategies heavily personalized. As applications have started inching from such simpler tasks, it’s time to check and train yourself for utilising tasks effectively using Generative AI. With the highly demanded skills, you can turn yourself into a high-paying job opportunity and work on an innovation like AI. 

Insight into Generative AI Course

You will get to learn today’s significant subjects like deep learning & neural networks, natural language processing (NLP), Generative Models like GANs, VAEs & Auto-regressive models, Large Language Models (LLMs), Computer Vision, Prompt Engineering tools like ChatGPT, DALL·E, Midjourney and programming languages known as Python and TensorFlow/PyTorch.

The salary range for Generative AI jobs in India is between ₹8 lakhs- ₹9 lakhs per annum. 

Generative AI job titles

• Generative AI Engineer
• Prompt Engineer
• AI Research Scientist
• NLP Engineer
• Machine Learning Engineer
• Applied AI Specialist

Enrol now for the Generative AI courses at Simplilearn.

6. DevOps Course

DevOps is a highly valued field in the IT industry, bridging the gap between IT operations and development. This focuses on automating and streamlining the processes of software delivery and infrastructure changes, ensuring faster releases or updates, reliable systems and improved collaboration. Thus, DevOps professionals are significantly used for ensuring productivity and efficiency in software development, by combining coding, testing, deploying and monitoring the smooth workflow.  And the tech industry certainly needs such people!

Why should I choose a DevOps course? 

DevOps is the most in-demand skill for startups, MNCs and cloud-based companies. And it’s expected that businesses are more likely to look forward to adopting cloud computing and automation in the coming years. And by taking a DevOps course, you can get advanced knowledge regarding tools, the practices of software quality, development cycles, and operational issues. 

Insight into DevOps Course

The course includes subjects like CI/CD (Continuous Integration and Continuous Deployment), Infrastructure as Code (IaC), Configuration Management, Containerization using Docker, Orchestration using Kubernetes, Cloud platforms like AWS, Azure, or GCP, Monitoring and Logging tools, and Scripting with Bash, Python, or Shell. 

The salary range for DevOps jobs in India is between ₹8 lakhs- ₹30 lakhs per annum. 

DevOps job titles

• DevOps Engineer
• Site Reliability Engineer (SRE)
• Build & Release Engineer
• Cloud DevOps Engineer
• Automation Engineer
• Infrastructure Engineer

Enrol now for the DevOps courses at Coursera.

7. Machine Learning Course

Machine Learning helps computers perform more human-like with less programming. This branch of Artificial Intelligence creates programs and machines that act like a human brain. The human brain stores a lot of information, and when called for action, it distinguishes between the stored data, situations, experiences, etc. and makes decisions or predictions accordingly. Machine learning helps the computer program similar to this.

Machine Learning is a process of training computers by providing various data, which will be evaluated by analysing patterns in them. When you input new, similar data, the machine identifies this based on these patterns and generates necessary responses.

Why should I choose a Machine Learning course?

We are witnessing the dawn of AI (Artificial Intelligence), and in the years to come, it will greatly impact the tech world. From chatbots to human-like robots, machine learning enables the development of algorithms that simulate human intelligence. A course on machine learning will open a world of opportunities for you. Machine Learning helps you get deep into the technical details of enabling a machine to interpret and analyse data. Apart from helping you land a high-demand, high-paying job, you will bring a positive impact in education, healthcare, technology, and many more sectors of society. 

Insight into Machine Learning Course

Statistics, Naive Bayes, Linear Algebra, Probability, Programming Languages such as Python and R, Deep Learning, Graphical Models, Data Analysis, and Supervised and Unsupervised Learning Algorithm are some important topics covered in a Machine Learning course.

The salary range for Machine Learning jobs in India is between ₹3 lakhs – ₹20.5 lakhs.

Machine Learning job titles

• Artificial Intelligence Engineer
• Computer and Information Research Scientist
• Data Analyst
• Data Engineer
• Data Scientist
• Research Scientist
• Big Data Engineer
• Robotics Engineer
• Natural Language Processing (NLP) Scientist

Enrol now for the Machine Learning courses at My Great Learning.

8. Quantum Computing Course 

Quantum computing has been a different direction of technology, which uses the principles of quantum mechanics to process information. This has become a field of interest since its inception of qubits over the bits of classical computers. By using qubits, complicated problems can be solved in time, making quantum computing a more feasible solution. 

Why should I choose a Quantum Computing course? 

In the future of cryptography, encryption, computing, material science, AI, and drug discovery, this subject has already become an interesting and in-demand field. It has already begun its transformation over these fields, and counting on a quantum computing course can help you earn a competitive edge in research, tech innovation and problem-solving. 

This field can be a genuine fieldwork for people who would love to take on related subjects of physics, maths and computer science. Even now, professionals in this field tend to be at the forefront of any innovations and make their way to explore new ways to handle computation, encryption, simulation and data processing. Top companies like Google, Microsoft, and IBM are also highly investing in quantum technology, which is why you may need to understand and learn essential skills crucial for meeting industry needs and practices. 

Insight into Quantum Computing Course

In a Quantum Computing course, you will learn the following subjects in detail:-

• Fundamentals of Quantum Mechanics
• Qubits, Superposition, and Entanglement
• Quantum Gates and Circuits
• Quantum Algorithms: Shor’s Algorithm, Grover’s Algorithm
• Quantum Error Correction
• Quantum Cryptography
• Quantum Machine Learning (QML)
• Quantum Programming Tools: Qiskit (IBM), Cirq (Google), PennyLane
• Linear Algebra, Calculus and Probability for Quantum Computing

The salary range for Quantum Computing jobs in India is between ₹3 lakhs – ₹25 lakhs.

Quantum Computing job titles

• Quantum Research Scientist
• Quantum Software Developer
• Quantum Algorithm Developer
• Quantum Machine Learning Engineer
• Quantum Application Engineer

Enrol now for the Quantum Computing courses at Coursera.

9. Cybersecurity Courses

Cybersecurity is an important field that has gained a lot of importance recently, with the cyberattack cases rocketing. A cyberattack is a form of attack through the internet targeting organisations or individuals. The motive can differ from criminal, political, and personal reasons. Some of these attacks are aimed at gaining monetary benefits. Cyberattacks can happen in the form of viruses and ransomware. Cyberattacks have gained momentum in the past few years, posing a threat to organisations and individuals online. Sensitive data on the internet is also at risk. Cyberattacks can lead your organisation at financial risk. A recent report says that the global average cost of a data breach in 2023 was USD 4.45 million, which is a 15% increase over the past 3 years.

With the cyberattack cases escalating day by day, it is necessary for organisations to have cyber security experts. They find and rectify loopholes within the security system to ensure cyber security.

Why should I choose a Cybersecurity course?

Cyberattacks result in organisations to lose sensitive information, which can result in financial loss and eventually in the destruction of businesses. This vulnerability makes organisations look for cybersecurity professionals. With a rapid increase in these attacks in various forms, the demand for cyber security professionals is also escalating. A course in cyber security will equip you with skills that are in demand in the current digital world, which ensures you a stable career path. Being a cybersecurity professional, you can help individuals and organisations by building a secure digital space.

Insight into Cybersecurity Course

Cyber and Digital Forensics, Network Security, Data Security, Cyber Security Design and Analysis, Cybersecurity: Risk Management, VAPT, and Programming Languages like JAVA, Python, SQL, and PHP are a few of the topics covered.

The salary range for Cyber security jobs in India is between ₹2 lakhs – ₹20 lakhs.

Cybersecurity job titles

• Chief information security officer (CISO)
• Cybersecurity analyst
• Cybersecurity Engineer 
• Cybersecurity consultant
• Network security engineer
• IT auditor
• Network security engineer
• Security tester
• Information security specialist
• Ethical hacker.

Enrol now for the Cyber Security courses at Indian Cyber Institute. 

10. Cloud Computing Course

Cloud computing allows easy storing and accessing of data online – anywhere, anytime. This is an essential feature at organisational levels as it keeps a centralised system for data organisation. This allows multiple users to work on the data. It also cuts down the cost of setting up external hardware devices for data storage. The data, whether big or small, is stored on servers. The total global data storage is estimated to exceed 200 zettabytes by 2025. In a data-driven world, cloud storage is convenient for storing large volumes of data. 

Why should I choose a course in Cloud Computing?

Using cloud computing is a lot more efficient in saving time and money for companies. It is predicted that companies will spend $591.8 billion on public cloud services in 2023. This indicates a popular interest in cloud services, also pointing to the rising demand for professionals in cloud computing. IoT (Internet of Things), the current popular networking technology, relies on cloud computing. A career in cloud computing will require you to develop and maintain cloud infrastructure, ensure efficient storage and security, optimise cloud systems, and provide client support. The course in cloud computing offers diverse career choices and an opportunity to learn and grow continually.

Insight into Cloud Computing Course

The syllabus could vary from place to place, but the common subjects included are Cloud fundamentals, Public and private cloud environments, Cloud as PaaS, SaaS, Virtualisation concepts, Cloud automation, Cloud security, and cloud platforms and services (Azure, AWS, etc.)

The salary range for Cloud Computing jobs in India is between ₹2.8 lakhs – ₹16 lakhs.

Cloud Computing job titles

• Cloud Architect
• Cloud system administrator
• Cloud support engineer
• Cloud security analyst
• Cloud engineer
• Cloud data scientist

Enrol now for the Cloud Computing courses at IntelliPaat 

11. Blockchain Technology Course

Blockchain is the next among the growing tech fields globally. It aims at ensuring and establishing a secure, transparent and decentralised data storage and transactions. Initially developed and utilised for cryptocurrencies like Bitcoin, has expanded to known fields like finance, supply chain, healthcare, and real estate. Thus, for any digital transformation, such as building secure digital solutions, smart contracts and decentralised applications. 

Why should I choose a Blockchain Technology course?

As key industries like finance, logistics, supply chain, real estate and many more are finding and implementing secure systems and decentralised apps, a course for it may help you explore the core of such technology. You will learn how digital ledgers work, the building of smart contracts, and the application of cryptographic principles as well. These can help you open up a lot of high-earning job opportunities globally. 

Insight into Blockchain Technology Course

You will learn Blockchain Fundamentals & Architecture, Consensus Mechanisms, Smart Contracts & dApp Development, Cryptography & Hashing Algorithms, Ethereum, Bitcoin, and Other Platforms, Tokenization & NFTs, Web3 Ecosystem & Wallets, Hyperledger and Private Blockchains, and Programming Languages like Solidity, JavaScript, and Python. 

The salary range of Blockchain technology jobs in India is between ₹5 lakhs – ₹30 lakhs per year. 

Blockchain Job Titles

• Blockchain Developer
• Smart Contract Engineer
• Blockchain Architect
• Crypto Analyst
• Web3 Developer
• Blockchain Security Expert

Enrol now for the Blockchain Technology course at Simplilearn. 

12. Game Development Course

Game development is a highly creative field that combines programming, storytelling, design and animation to build digital games for consoles. Be it mobile devices, personal computers, or VR platforms, game developers always create imaginative worlds to life, and work with cutting-edge tools and technologies. Gaming industry is also in a boom, with billions of users and growing revenue, which is more likely to create impact across entertainment, education, simulation and maybe even the healthcare sector. 

Why should I choose a Game Development course?

Game development is all about mixing creative ideas and technology. If you find inspiration and enjoy storytelling, graphics, animation or coding, this field could help you see the opportunity to turn your passion into a career. By enrolling on a game development course, you will learn how to design, build and launch your own games. You will also get hands-on experience with industry tools and projects. 

Insight into Game Development Course

The Game Development Course includes Game Design Principles, 2D & 3D Game Development, Game Engines(Unity, Unreal Engine), Character Animation & Asset Creation, Physics & Scripting for Games, UI/UX for Games, Multiplayer & Networking, VR/AR Game Development and Programming Languages: C#, C++, Python. 

The salary range of Game Development jobs is between ₹4 lakhs- ₹20 lakhs per year. 

Game Development Job Titles

• Game Developer
• Game Designer
• Level Designer
• Technical Artist
• 3D Animator
• Game Tester/QA
• AR/VR Developer

Enrol now for the Game Development course at edX. 

13. Project Management Course

Project management is a key discipline that involves planning, executing, and overseeing projects to meet specific goals within deadlines and budgets. Project managers have a vital role in ensuring the business objectives are achieved through effective coordination of teams, resources and strategies. Fields like IT, construction, healthcare, and finance do need project management, and only skilled ones can make it efficient. 

Why should I choose a Project Management course?

A project management course is tailored for building strong leadership, communication, budgeting, and risk management skills. You will also learn how to handle highly complex projects and manage the teams accordingly. If you ever complete the course, the certification would be quite useful for boosting your salary and career potential. 

Insight into Project Management Course

The course is capable of covering topics like Project Lifecycle & Methodologies (Agile, Scrum, Waterfall), Project Planning & Scheduling (Gantt charts, WBS), Risk Management & Mitigation, Budgeting & Resource Allocation, Team Leadership & Stakeholder Communication, Time & Scope Management, Project Management Tools: MS Project, Jira, Trello, Asana and Quality Control & Performance Tracking. 

The salary range of Project Management jobs in India is between ₹6 lakhs to ₹30 lakhs per year. 

Project Management Job Titles

• Project Manager
• Program Manager
• Project Coordinator
• PMO (Project Management Office) Analyst

Enrol now for the Project Management at Coursera.

14. Business Intelligence Course

Business intelligence combines data analysis, visualization, and strategic decision-making to help companies and organisations the data-driven choices. BI professionals turn the raw data into meaningful insights and support the team, starting from sales forecasting to customer behaviour analysis. 

Why should I choose a Business Intelligence course?

As data is very crucial for businesses, irrespective of the field they are working in, they always need it to analyse any possible trends or deliver actionable insights before any developments occur fully. A BI course can help you with such a case that nurtures and enhances your ability to work with large datasets, identify business opportunities, and communicate the insights and solutions to the respective stakeholders. It’s a better option for the analytical thinkers who find a link between data and technology, and are pushing for a stable career at the same time. 

Insight into Business Intelligence Course

Business intelligence course includes subjects such as Data Warehousing & ETL (Extract, Transform, Load), Data Modelling & Relational Databases, Business Analytics Concepts, Dashboards & Data Visualisation Tools: Power BI, Tableau, QlikView, SQL for Data Querying, Reporting & Performance Metrics, Data Governance & Quality Management. 

The salary range of BI jobs in India is between ₹3 lakhs to ₹19 lakhs per year.

Business Intelligence Job Titles

• Business Intelligence Analyst
• BI Developer
• Data Analyst
• Data Visualisation Specialist
• BI Consultant
• Reporting Analyst

Enrol now for the Business Intelligence courses at Corporate Finance Institute(CFI).  

15. Artificial Reality & Virtual Reality Course

Artificial Reality(AR) and Virtual Reality(VR) have effectively transformed the digital world. While AR overlays digital elements onto the real world, VR creates fully immersive computer-generated environments. These technologies are rapidly adopted in gaming, architecture, retail, education, etc. It could be an exciting career option as tech is finally getting to its peak!

Why should I choose an AR/VR course?

Companies like Meta, Apple, Microsoft, and Google are investing heavily in AR/VR, which has evolved from niche gaming to a whole new industry. As experiences from virtual meetings, training simulations, immersive shopping and education apps, AR/VR is finally on the stage of growing faster than expected.

You will gain the skills to develop immersive apps, understand spatial computing and build 3D interactive environments. This one could be another career option for those who are particularly interested in enhancing games and animation, improving the apps, and building futuristic tech. 

Insight into AR/VR Course

The AR/VR course is all about Fundamentals of AR, VR & Mixed Reality (MR), 3D Modeling & Animation Basics, Game Engines: Unity & Unreal Engine, XR Development Platforms (ARKit, ARCore, Vuforia), Spatial Tracking & Scene Understanding, VR Interaction Design & User Experience (UX), Programming Languages(C#, JavaScript, C++), Hardware Integration: Oculus, HTC Vive, HoloLens, and Cross-platform Development (mobile, web, headset). 

The salary range for AR/VR jobs in India is between ₹2 lakhs to ₹40 lakhs. 

AR/VR Job Titles

• AR/VR Developer
• XR Interaction Designer
• Unity Developer
• 3D Artist or Technical Artist
• Immersive Experience Designer
• Simulation Engineer
• Game Environment Developer

Enrol now for the AR/VR courses at Coursera.

Conclusion

In Conclusion, the courses mentioned above will help you land a stable career in the ever-evolving tech industry. These courses compel you to learn and grow continually. The future awaits you with a wide-open door for those willing to learn and adapt to the changes in the technological world.

AvivDigital is the top-ranked digital marketing Course in Kerala that provides the best online and offline courses to every digital marketing aspirant, including freshers, professionals, and entrepreneurs.. We have one of the leading Digital marketing course calicut. We offer a wide variety of globally recognized certification programs that include SEO, SEM, SMM, Email Marketing and Inbound Marketing courses. For more details, Contact us at: +91 8156998844