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Latest News & Articles

Read about the latest and hottest happenings in Digital Marketing, and keep yourself informed of important tech updates and regulations. Stay tuned!
January 12, 2026

Google Disavow Tool: How to Remove Toxic Backlinks

Search engines are intelligent, but they cannot read intent.. When bad backlinks appear, Google cann

January 05, 2026

Everything You Need to know About Blog vs Vlog

We’re living in a time where videos are ruling the digital world. Whether long or short, videos ar

December 29, 2025

What Is Performance Marketing? A Complete Beginner’s Guide

Traditional marketing can feel like buying a lottery ticket and trusting the universe to show some r

December 19, 2025

How to Start Affiliate Marketing : Simple and Effective Affiliate Marketing Guide for Beginners

In this fast growing world, many people dream of earning their livelihood with the help of smart wor

December 15, 2025

What is Native Ads and How it Works and its Benefits?

Imagine you are reading an article or using an app, and suddenly an advertisement pops up and blocks

December 10, 2025

The Growth of Vernacular Marketing in Kerala’s Digital Space

When it comes to the leading tech-friendly state in India, Kerala is among India’s best with IT pa

December 08, 2025

What is Quality Score & How Does it Affect Google Ads?

Any time a person searches on Google, there’s a quick bit of work happening behind the scenes as t

December 06, 2025

Top Social Media Marketing Interview Questions for 2026

Digital marketing is associated closely with social media marketing, and beyond just creating pages

December 04, 2025

Ahrefs SEO Tool Review – The Complete Guide with Features

Everyone says “content is king”, but what if there’s a missing piece? Without the right SEO in

December 01, 2025

What is E-E-A-T and Why is it Important for SEO?

Everything today comprises certain fundamentals, rules or strategies that must be followed for effec

November 26, 2025

Top Advantages And Disadvantages of Social Media

The growth of the digital world has offered numerous conveniences to people’s daily lives. Gro

November 24, 2025

Best Keyword Research Tools for Kochi Digital Marketers

Kochi – the commercial and industrial powerhouse of Kerala, is witnessing a rapid rise in digi

November 21, 2025

What is Google Knowledge Panel and How to Get One?

There’s a difference between being on Google and being recognized by Google. You’ve seen them be

November 17, 2025

Advantages and Disadvantages of Digital Marketing

Few years ago, businesses spent thousands on newspaper ads hoping the right people would see them. T

November 14, 2025

SEO vs. SEM: Which Is Right for Your Business in Calicut?

Running a business today requires a lot of effort and strategies, especially in a city like Calicut

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